SSE Airtricity unveils market-leading two year customer discount and all-new welcome bonus

SSE Airtricity, Northern Ireland’s second largest electricity provider, has unveiled its newest market-leading home electricity switching offers that not only guarantee householders discounts* off their Direct Debit and KeyPad electricity but also promise each new customer a welcome bonus of free credit when they switch.

SSE Airtricity’s new Direct Debit and eBill product offers householders switching to it from other home electricity suppliers £50 off their first electricity bill along with a 10% discount off the SSE Airtricity standard unit rate over two years. 

For KeyPad home electricity customers SSE Airtricity is guaranteeing a £40 welcome bonus along with a 10% discount off the SSE Airtricity standard unit rate for one year when customers switch.

As well as being the cheapest home electricity products currently available in the market, SSE Airtricity’s new products launched today are the first from any home electricity supplier in the market to offer customers a welcome bonus when they switch. These innovative new offers demonstrate once again that SSE Airtricity is the leading driver of value, competition and switching in Northern Ireland’s home electricity market.

Stephen Wheeler, Managing Director, SSE Airtricity comments:

“At SSE Airtricity, we’re continuing to drive competition with market-leading price offers that can help individual households make significant savings when they switch. With the launch of our newest home electricity products customers will not only enjoy guaranteed discounts when they switch but they will also have the benefit of a welcome bonus that will put money back into their electricity account.

“Since we entered the domestic electricity market more than 160,000 household customers have switched to SSE Airtricity to benefit from the proven savings that we offer as well as to enjoy our award-winning and innovative customer service.

“As the company that has driven the switching market in Northern Ireland all of us at SSE Airtricity are looking forward to bringing our new savings messages to customers and in doing so helping to put money back into their household pockets.”

*Guaranteed discount(s) against SSE Airtricity Standard electricity unit rates. All domestic electricity offers quoted from 12th January 2015. Offer available for new customers only until 28 February 2015. Welcome Bonus includes VAT. ‡ Cheapest offer claim based on published competitor home electricity Direct Debit and KeyPad offers, 12th January 2015. For cost comparisons, eligibility, terms and conditions visit