Earning profits that serve a purpose
To be a truly sustainable business, SSE has to be profitable, but SSE has a responsibility to earn the profit it makes from providing an essential need. It does this through the responsible way it runs its business.
Just as important is that this profit then serves a purpose, supporting sustainable growth for SSE and the UK economy and improving the livelihoods of the people who come into contact with us.
In short, we earn a profit so we can do six things: provide the energy people need, deliver better services, upgrade Great Britain's energy system, protect jobs, pay tax and pay back investors.